Reverse Innovation: Meaning And Importance In Entrepreneurship
Tapping into developed economies for higher profit margins is an old game today. The world is changing, and the market is currently shifting away from old business practices. Entrepreneurs are no longer looking to find the most developed country for launching products. Rather, they are now shifting towards filling the gap often ignored, and I can tell you, the result is surprisingly positive. Pravin ShahOptimist. Believer. Entrepreneur. Founder @BigBrandTheory, Certified Change & Innovation Expert, ISB […]
